Home Tv & Show Beyonce's daughter Blue Ivy Carter, nine, is almost as tall as her...

Beyonce's daughter Blue Ivy Carter, nine, is almost as tall as her to promote IVY PARK kids' range

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Beyonce’s daughter Blue Ivy Carter, nine, is almost as tall as her in promo video introducing IVY PARK children’s range… and twins Rumi and Sir are also featured

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Her children served as the inspiration for why she wanted to expand to children’s sizing for her clothing line.

So no doubt Beyonce had to make the promotional video for the launch a family affair.

The 39-year-old A-lister was joined by nine-year-old daughter Blue Ivy and four-year-old twins – daughter Rumi and son Sir – in an Instagram video posted on Wednesday introducing the new IVY PARK x Adidas kids line.

Reaching new heights: Beyonce was joined by nine-year-old daughter Blue Ivy in an Instagram video posted on Wednesday introducing the new IVY PARK x Adidas kids line

Reaching new heights: Beyonce was joined by nine-year-old daughter Blue Ivy in an Instagram video posted on Wednesday introducing the new IVY PARK x Adidas kids line

Family affair: The 39-year-old megastar was also joined by four-year-old twins; daughter Rumi and son Sir

Family affair: The 39-year-old megastar was also joined by four-year-old twins; daughter Rumi and son Sir 

No doubt the most talked about moment from the clip will be that her eldest child was nearly as tall as the pop megastar.

The two wore matching cow patterned leggings along with grey hoodies and sneakers while strutting hand-in-hand as Blue’s head reached Beyonce’s shoulder.

Beyonce was also shown matching in blue with her younger children as they posed in the middle of a bull pen while fireworks and stadium lights could be seen above them. 

My how you've grown! No doubt the most talked about moment from the clip will be that her eldest child was nearly as tall as the pop megastar

My how you’ve grown! No doubt the most talked about moment from the clip will be that her eldest child was nearly as tall as the pop megastar

Big deal: Beyonce seemed excited to announce that her clothing line had expanded to children's sizing as she was joined by young models in this snap

Big deal: Beyonce seemed excited to announce that her clothing line had expanded to children’s sizing as she was joined by young models in this snap

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