Did YOU fall for any? The very best of today's April Fools jokes


Did you fall for any April Fools jokes today? Don’t worry, we’ve all been there. 

This year’s jokes have ranged from ‘hot tea taps’ and Subway ‘hand helpers’ to the part-soup, part-smoothie Smoup and a treadmill grasscutter.

Piers Morgan joked that he had been given his old job at Good Morning Britain back after the Archbishop of Canterbury broke his silence on the Meghan Markle and Prince Harry interview with Oprah Winfrey. 

Ant and Dec announced their ‘Dec and Ant’ rebrand, while Good Morning Britain aired a fake Love Island rip off called ‘Dove Island’.

Some jokes backfired, though – with car giant Volkswagen being forced to admit that its rebrand ‘Voltswagen’ was a joke after everyone took them at their word. 

MailOnline has gone through some of this year’s best for you – so enjoy!  

Hoax 1: Subway’s Helping Hand allowing users to scroll and swipe on apps without spilling their Footlong Sub 

Subway announced its ‘new’ Helping Hand gadget, allowing users to scroll, swipe and like online without spilling the contents of their Footlong Sub. 

The new smart-tech gadget, which said it provided a ‘third hand’ solution, was attached via an ergonomic wrist-strap. 

Subway announced its 'new' Helping Hand gadget, allowing users to scroll, swipe and like online without spilling the contents of their Footlong Sub

Subway announced its ‘new’ Helping Hand gadget, allowing users to scroll, swipe and like online without spilling the contents of their Footlong Sub

The device firmly clamped a Footlong Sub, holding its contents in place so customers could switch between apps without having to put down their lunch. 

A Subway spokesperson said: ‘Our smart-tech is going revolutionise lunchtime. It’s a gamechanger for customers who don’t want to lose out in their midday break. For anyone that finds the idea a bit weird, we’re still happy to just cut their Subs in half.’

Hoax 2: Piers Morgan says he’s rejoining Good Morning Britain after Archbishop of Canterbury breaks his silence over Harry and Meghan’s Oprah interview

Piers Morgan tweeted he had accepted ITV’s offer to rejoin Good Morning Britain (GMB) after the Archbishop of Canterbury rejected the Duke and Duchess of Sussex’s claim that he married them at a secret ceremony before their Windsor Castle wedding.

Breaking his silence on what the couple told Oprah Winfrey three weeks ago, Justin Welby said he signed Harry and Meghan’s wedding certificate on the day millions watched them marry.

The legal wedding was on Saturday, May 19, 2018 at St George’s Chapel, he said. In her interview, Meghan raised eyebrows when she told Miss Winfrey that she and Harry were married ‘just the two of us in our backyard with the Archbishop of Canterbury’. 

Piers Morgan tweeted he had accepted ITV's offer to rejoin Good Morning Britain (GMB) after the Archbishop of Canterbury rejected the Duke and Duchess of Sussex's claim that he married them at a secret ceremony before their Windsor Castle wedding

Piers Morgan tweeted he had accepted ITV’s offer to rejoin Good Morning Britain (GMB) after the Archbishop of Canterbury rejected the Duke and Duchess of Sussex’s claim that he married them at a secret ceremony before their Windsor Castle wedding

Breaking his silence on what the couple told Oprah Winfrey three weeks ago, Justin Welby said he signed Harry and Meghan's wedding certificate on the day millions watched them marry

Breaking his silence on what the couple told Oprah Winfrey three weeks ago, Justin Welby said he signed Harry and Meghan’s wedding certificate on the day millions watched them marry

In her interview, Meghan raised eyebrows when she told Miss Winfrey that she and Harry were married 'just the two of us in our backyard with the Archbishop of Canterbury'

In her interview, Meghan raised eyebrows when she told Miss Winfrey that she and Harry were married ‘just the two of us in our backyard with the Archbishop of Canterbury’ 

Mr Morgan left his GMB job after refusing to apologise for saying he did not believe parts of Meghan’s interview.

Today he tweeted: ‘UPDATE: Following the Archbishop of Canterbury’s confirmation that Meghan Markle was talking a load of old flannel in her Oprah interview, ITV just offered me my @GMB job back & I’ve decided to accept.

‘The nation’s prayers have been answered. See you Monday!’

Hoax 3: Geordie TV duo Ant and Dec announce they are rebranding as ‘Dec and Ant’

They’ve been known as Ant and Dec for three decades.

So Anthony McPartlin and Declan Donnelly decided to have some fun on April Fool’s Day as they announced they are rebranding as Dec and Ant in a hilarious post.

Taking to Instagram on Thursday, the Geordie duo, both 45, quipped that a ‘change is needed’ alongside mock statements from the pair.

Switching things up: Anthony McPartlin and Declan Donnelly decided to have some fun on April Fool's Day as they announced they are rebranding as Dec and Ant in a hilarious post

Switching things up: Anthony McPartlin and Declan Donnelly decided to have some fun on April Fool’s Day as they announced they are rebranding as Dec and Ant in a hilarious post

They penned: ‘Some big news for you guys… after 30 long years together we’ve decided a change is needed, and so without further ado, we can announce we’ll now be officially known as Dec & Ant. It’s only fair on the little guy x #DecAndAnt’.

Dec’s statement read: I’m over the moon, we agreed back in the Byker days that he’d take the first 30 years and I’d take the rest… It’s really the only reason I’ve been hanging around with him for this long’.

Ant added: ‘I’ve had a good run, but it’s time to hand over the reins. Hopefully this step back will give me more time to focus on some of my neglected hobbies… such as stamp collecting and medieval battle reenactments’.

Hoax 4: Good Morning Britain viewers slam ‘worst attempt at April Fools’ after it airs fake Love Island rip-off 

Good Morning Britain (BMG) viewers today slammed the ‘worst attempt at an April Fools’ as they aired a fake Love Island rip-off, Dove Island.

Richard Arnold, the programme’s showbusiness correspondent, said ITV has ‘taken the tried and tested formula’ of Love Island to help lonely birds ‘find the one’. 

Speaking on Thursday’s GMB, Richard said: ‘I’ve got some eggsciting and exclusive announcement to make, following from the success of Love Island, ITV has now commissioned a big new budget reality dating show with a twist.

Good Morning Britain (BMG) viewers today slammed the 'worst attempt at an April Fools' as they aired a fake Love Island rip off, Dove Island

Good Morning Britain (BMG) viewers today slammed the ‘worst attempt at an April Fools’ as they aired a fake Love Island rip off, Dove Island

‘Entertainment execs have taken the tried and tested formula to help birds find the one, on the new show dubbed Dove Island. Dove Island flies in the face of convention fusing the dating reality and nature format.”

The obviously fake announcement has caused a stir with fans – who slammed it for being so clear. One person said: ‘Worst attempt at April’s fools joke ever.’

Hoax 5: Volkswagen’s attempt to joke backfires after US arm said it had ditched old German name for ‘Voltswagen’ 

Car giant Volkswagen’s attempt at an April fool went badly wrong this week after its US arm said it was no longer going by its old German name.

In the US at least, the company said it would answer to ‘Voltswagen’, a reflection of its commitment to an electric future. On Tuesday it insisted the change was authentic, causing its share price to rocket by 5 per cent. 

The global press picked up the news, with the Guardian reporting: ‘For 65 years, Volkswagen has been one of the most popular names in American motoring, its VW Beetle snaring generations of enthusiasts and selling millions of vehicles. But now, in North America at least, the Volkswagen brand is no more.’

Car giant Volkswagen's attempt at an April fool went badly wrong this week after its US arm said it was no longer going by its old German name

Car giant Volkswagen’s attempt at an April fool went badly wrong this week after its US arm said it was no longer going by its old German name

However, Volkswagen frantically spent all day yesterday trying to explain that its announcement was merely a joke which had backfired.

VW spokesman Christoph Ludewig told the Times: ‘Volkswagen of America developed… a national US marketing campaign, with a wink, to draw attention to Volkswagen’s e-offensive. From the start, the goal was to generate attention for an important corporate and industry topic in the USA.

‘The large amount of positive feedback on social media shows we achieved this goal. At the same time, we regret if, in the eyes of some, we overshot the mark of the campaign.’

Hoax 6: Met Police’s Football Unit caused anger after a tone deaf April Fool’s joke said they want big games in London to be held without fans to keep hooliganism down

The Metropolitan Police’s Football Unit caused anger among football fans after a tone deaf April Fool’s joke said they want big games in London to be held without fans to keep hooliganism down when coronavirus restrictions are lifted.

Fans have been locked out of stadiums for over a year now, apart from a small number of fixtures just before Christmas because of the pandemic.

Supporters will be back at elite sports events from May 17 if the Government’s easing of restrictions continues as scheduled with as many as 10,000 supporters allowed at the biggest venues.

The Met Police's Football Unit has attracted huge criticism for their tone deaf April Fool's joke

The Met Police’s Football Unit has attracted huge criticism for their tone deaf April Fool’s joke

Fans have been locked out of stadiums for over a year now because of the Covid-19 pandemic

Fans have been locked out of stadiums for over a year now because of the Covid-19 pandemic

Scotland Yard’s specialist Football Unit tweeted an ill-timed April Fool’s joke on Thursday morning that announced they were considering putting ‘high risk fixtures’ permanently behind closed doors from the start of next season.

The tweet read: ‘Due to the reduction of football related crime in London since behind closed doors fixtures commenced we are submitting new legislation to government outlining the benefits of empty stadia which will allow us to nominate high risk fixtures to be played BCD (behind closed doors) from the 21/22 season’.

The post, which was quickly deleted by the Met Police Football Unit’s account, immediately drew criticism from fans on social media.

Hoax 7: Heinz and Innocent invent part-soup, part-smoothie concoction… Smoup 

Heinz and Innocent fooled people by revealing they had teamed up to make Smoup, their part-soup, part-smoothie fruit-veg concoction.

The drink was described as a tasty blend of the iconic Heinz Cream of Tomato Soup and Innocent’s best selling strawberry and banana smoothie.  

Diletta Fagioli, senior brand manager at Heinz, said ‘We were very excited to make Smoup a reality with help from our fruity friends at innocent. 

‘At Heinz, we love to create new and tasty products for the public whether it’s Heinz Creamz, mixing Heinz Cream of Tomato Soup with Heinz Beanz or even a Heinz Tomato Ketchup filled truffle, there’s nothing we’re scared to try and we always make it taste delicious. 

Heinz and Innocent fooled people by revealing they had teamed up to make Smoup, their part-soup, part-smoothie fruit-veg concoction

Heinz and Innocent fooled people by revealing they had teamed up to make Smoup, their part-soup, part-smoothie fruit-veg concoction

‘Initially you might question why we wanted to create this, but once you try it your doubts will subside, and you’ll be pleasantly surprised by this chilled delight. Smoup is going to be a craze that sweeps the nation this April.’

Anna Clare, Innocent’s head of good ideas, said: ‘Liquid fruit plus liquid veg? It’s liquid gold. Drink it hot, drink it cold, drink it with a spoon, dip bread in it…it’s more versatile than a Swiss Army Knife, and a lot easier to swallow. 

‘Don’t know why we didn’t think of it sooner. It’s the greatest British food combination since fish and chips. Maybe we’ll blend those next.’

Hoax 8: Birds Eye and Morphy Richards promote the world’s first ‘Waffles Only Toaster’  

Birds Eye and kitchen appliances brand Morphy Richards got together to promote the world’s first ‘Waffles Only Toaster’.  

Only the beloved potato waffle will fit within the toaster’s specifically sized slots, having been created to the exact measurements of Birds Eye’s iconic product.

It includes a heat activated potato waffle print that slowly turns golden until the crisp yet fluffy waffles pop-up in just five minutes. The toaster also plays the iconic Birds Eye ‘waffly versatile’ theme tune, as the waffles toast to perfection. 

Birds Eye and kitchen appliances brand Morphy Richards got together to promote the world's first 'Waffles Only Toaster'

Birds Eye and kitchen appliances brand Morphy Richards got together to promote the world’s first ‘Waffles Only Toaster’

Jess Ali, Senior Marketing Manager at Birds Eye, said: ‘Many fans are still unaware that you can cook waffles in the toaster, so it made total sense to launch a toaster that can only cook our iconic Potato Waffles. 

‘Given our joint expertise and shared birthdays, we felt it was about time we joined forces with Morphy Richards to create the ultimate waffle toasting appliance. 

‘We can’t confirm yet when fans will be able to get their hands on the real deal – but watch this space!’

Annaliese Curtis, marketing manager at Morphy Richards, said: ‘We don’t want to waffle on too much but we’re confident this new bespoke appliance will be the toast of every kitchen in the country!’

Hoax 9: Iceland and McCain launch brand new ‘sarcastic’ Upside-Down Potato Smiles 

Iceland and McCain launched the brand-new Upside-Down Potato Smiles, a reinvented customer favourite reflecting the upside-down smiling emoji famously used for sarcasm and silliness.

Whether it’s to create a dispirited mealtime ambience, show off a favourite emoji or to simply send a message to an out-of-favour family member, the Upside-Down Potato Smiles tell a story in one forkful.   

Iceland and McCain launched the brand-new Upside-Down Potato Smiles, a reinvented customer favourite reflecting the upside-down smiling emoji famously used for sarcasm and silliness

Iceland and McCain launched the brand-new Upside-Down Potato Smiles, a reinvented customer favourite reflecting the upside-down smiling emoji famously used for sarcasm and silliness

David Lennox, head of product development at Iceland, said: ‘We are always looking for new and exciting products and working with McCain we knew this was something that had never been done before.

‘You may think it’s just a potato smile the wrong way round, but a lot of design, recipe testing and trials went into this – we’re no fools’

Joanna Eastwood, marketing controller for McCain Foods GB, said: ‘Here at McCain, our dedicated team of emoji scientists worked day and night to conclude that the upside-down smile is the most used emoji in the world, which sparked the creation of our new Upside-Down Smiles. We hope you love them as much as we do!’

Hoax 10: Lingerie brand Boux Avenue launches swimwear range for dogs as summer approaches 

Lingerie brand Boux Avenue launched a swimwear range for dogs as lockdown eases and thoughts turn to those scorching summer months.  

With predictions that Staycations will be the big trend for this years’ summer holidays, Boux Avenue added a whole new range of items to its swimwear for dogs – and each item comes with a matching version for the owner too. 

Lingerie brand Boux Avenue launched a swimwear range for dogs as lockdown eases and thoughts turn to those scorching summer months

Lingerie brand Boux Avenue launched a swimwear range for dogs as lockdown eases and thoughts turn to those scorching summer months

There’s something for every dog, whatever their vibe, from mint and lilac gingham sets, to bright coloured stripes and super cool palm print sets.   venue.com 

On sizing, small is best for Chihuahuas, Mini Dachshunds and Small Yorkies, medium best suits Jack Russells, Border Terriers, Yorkies, Mini Schnauzers, Pugs, Mini Poodles, Cavaliers, Cocker Spaniels and Dalmatians, while large will fit Westies, Large Cocker Spaniels, Beagles, Old English Sheepdogs, and Rottweilers best.

Hoax 11: Homebuilders Keepmoat Homes reveal they are installing instant ‘hot tea taps’ in kitchens of new homes 

Housebuilders Keepmoat Homes have revealed they are installing instant hot tea taps in the kitchens of its new homes. 

With the UK being one of the largest tea consumers in the world, and with more people working from home this last year, the housebuilder came up with the idea of an ‘instant tea solution’ for homeowners.

The company drew on industry-leading technology and techniques to deliver this latest innovation designed to provide homeowners with the perfect brew at the turn of a tap.

Housebuilders Keepmoat Homes have revealed they are installing instant hot tea taps in the kitchens of its new homes

Housebuilders Keepmoat Homes have revealed they are installing instant hot tea taps in the kitchens of its new homes

The appliance has been designed to dispense cold water, hot water as well as tea at the homeowner’s convenience depending on how the tap is turned.

Dan Crew, regional managing director at Keepmoat Homes, said: ‘We’re always looking for new and innovative ways to make our homeowners’ lives a little easier and with many of us now working from home, and tea consumption on the rise, we created the perfect solution, a hot tea dispensing tap. 

‘The instant hot tea tap is designed to reduce the time waiting for the kettle to boil and the teabag to brew. It also declutters the kitchen of a kettle and there’s no more dropped teabags on the floor.’  

Hoax 12: Metro Bank launches the UK’s first dog-friendly bank account dubbed K9 – complete with paw print authentication ID technology

 Metro Bank has launched the UK’s first dog-friendly bank account after a mock poll found 80 per cent of dog owners thought their pets wanted more financial independence.  

The new Metro Bank K9 Account will differ in one respect to its standard current account.

To help prevent fraud, Metro Bank will use the latest authentication paw print ID technology so with just a single swipe of the paw, doggie account holders can access their funds safely via an app or contactless payment through a chip attached to their collars.

Metro Bank has launched the UK's first dog-friendly bank account after a mock poll found 80 per cent of dog owners thought their pets wanted more financial independence

Metro Bank has launched the UK’s first dog-friendly bank account after a mock poll found 80 per cent of dog owners thought their pets wanted more financial independence

Hoax 13: Frankie and Benny’s announces Meatball Bath Bomb which bring Italian aromas to your bath time

Frankie and Benny’s has announced a limited edition ‘Meatball Bath Bomb’ which lets you bathe in the aroma of its signature ‘Meatballs al Forno’.

The restaurant chain first added its now signature dish to the menu in April 1996 and has now created a bath bomb which will bring all of the aromas of the mouth-watering dish to your bath time.

Each flavour of the authentic Italian meatballs, which were developed based on the traditional meatball recipe with the brand’s Italian family supplier, is replicated in the bath bomb.     

Frankie and Benny's has announced a limited edition 'Meatball Bath Bomb' which lets you bathe in the aroma of its signature 'Meatballs al Forno'

Frankie and Benny’s has announced a limited edition ‘Meatball Bath Bomb’ which lets you bathe in the aroma of its signature ‘Meatballs al Forno’

Ben Keggans, executive chef at Frankie & Benny’s, said: ‘When head office told me I needed to help make a recipe for a bath bomb I thought they were pulling my leg. 

‘When I realised they weren’t I got thinking. Our meatball dish is so plentiful in scent that I wanted to make sure that all ingredients came through in the bath bomb. 

‘Whilst you will smell all ingredients, the tomato and lemon come through the most. I have to say, it almost smells better than the meatballs themselves!’

Hoax 14: Robinsons dyes iconic grass at Wimbledon courts PURPLE ahead of summer event  

The iconic grass at Wimbledon has turned purple ahead of the event this summer.

Transformed from its perfectly pruned green, to bright purple, the makeover of Centre Court is in support of Robinsons new Blackcurrant squash.

An official partner of the tennis championships for over 85 years, Robinsons ensured that every 8mm blade of grass on the world-famous Centre Court got a pitch perfect purple finish.

The iconic grass at Wimbledon has turned purple ahead of the event this summer

The iconic grass at Wimbledon has turned purple ahead of the event this summer

With 160 litres of non-toxic paint in pantone 2105C, the brand meticulously covered each individual strand, resulting in a bold, striking effect.

Charlie White, brand director at Robinsons commented: ‘As Wimbledon’s long-serving partner, we were delighted when they agreed to support the launch of the newest addition to the Robinsons family. 

‘Our new Double Strength Blackcurrant squash is perfect for keeping families hydrated while they watch the tennis at home this summer or for taking on picnics with family and friends. We’re thrilled to have the most recognised tennis court in the world painted purple in our honour.’

Hoax 15: 123 Flowers unearths a genetically-altered sausage roll plant – and it’s EDIBLE

A super-rare plant species has been unearthed in Malton, Yorkshire – a genetically-altered plant with leaves of a Yucca and a Sausage Roll trunk.

A first of its kind, the Yorkshire Yucca Plant is perfectly edible with extracts of actual pork meat found in the trunk. 

A super-rare plant species has been unearthed in Malton, Yorkshire - a genetically-altered plant with leaves of a Yucca and a Sausage Roll trunk

A super-rare plant species has been unearthed in Malton, Yorkshire – a genetically-altered plant with leaves of a Yucca and a Sausage Roll trunk

The deserted land which sits opposite Castle Howard in Yorkshire was previously used as a landfill site for a local bakery warehouse.

Upon discovery, the land was bought to grow Yucca plants, a very popular plant with many health benefits. 123 Flowers did not know that the fertile land would in fact produce edible plants.  

Hoax 16: Buzz Bingo bans the number 20 from its games after disaster year 2020 

Many would agree that 2020 was one of the worst years in history. 

So, to save Britons from being reminded of this terrible time, Buzz Bingo is removing all mentions of the number 20 from its games.

Players will never again hear the words ‘One Score, Twenty’ called in Buzz Bingo clubs, or indeed online at buzzbingo.com.

Many would agree that 2020 was one of the worst years in history. So, to save Britons from being reminded of this terrible time, Buzz Bingo is removing all mentions of the number 20 from its games

Many would agree that 2020 was one of the worst years in history. So, to save Britons from being reminded of this terrible time, Buzz Bingo is removing all mentions of the number 20 from its games

Ben Gohall, chief ‘funancial’ officer at Buzz Bingo, said: ‘No one can deny that 2020 was a horrendous year, which is why we’ve made the decision to remove the number 20 from all of our games. We’re very hopeful that 21 doesn’t have to follow suit…’.

After temporarily closing all of its clubs to adhere to Covid-19 restrictions, Buzz Bingo will reopen its clubs in line with the proposed timeline for lockdown restrictions easing. 

Hoax 17: Argos announces new grass-cutting treadmill dubbed the Treadmow 

Argos has announced the launch of its latest product, a grass-cutting treadmill which it has named the Treadmow.

In a bid to help time strapped, multi-tasking loving Brits to do two things at once, the Treadmow combines two of the biggest lockdown trends, gardening and fitness, to get the nation ready for the summer months. 

And as lockdown restrictions start to ease, gardens across the country will be filling up for social occasions, meaning outdoor spaces need to look their best.

Argos has announced the launch of its latest product, a grass-cutting treadmill which it has named the Treadmow

Argos has announced the launch of its latest product, a grass-cutting treadmill which it has named the Treadmow

A hybrid of two popular products, the Reebok Jet 300 Treadmill and the Spear & Jackson Cordless Rotary Lawnmower, the new must-have item is the first of its kind, and arrives just in time for garden gatherings. 

An Argos spokesperson said: ‘We have seen a massive rise in demand for fitness equipment and garden improvement products in the past 12 months, so it made sense for us to combine the two and create the ultimate home gadget to meet these trends.

‘At Argos, we cater for every need, and so we hope this new product offers the perfect solution for busy households this summer.’

Hoax 18: TaskRabbit launches rabbit helper – a real-life bunny which hops along to keep customers company  

TaskRabbit has launched TaskRABBITS, an ear-resistable complimentary new service. From today, when a customer makes a booking, they can request a real-life bunny hops along to keep them company while their Tasker gets to work.

TaskRabbit’s mission is to help make everyday life easier for everyday people through its extensive range of services, and now the global platform is looking to spread even more ch-ear with TaskRABBITS. 

TaskRabbit has launched TaskRABBITS, an ear-resistable complimentary new service. From today, when a customer makes a booking, they can request a real-life bunny hops along to keep them company while their Tasker gets to work

TaskRabbit has launched TaskRABBITS, an ear-resistable complimentary new service. From today, when a customer makes a booking, they can request a real-life bunny hops along to keep them company while their Tasker gets to work

The add-on service is available on all tasks that take place within the home, be it painting, plumbing, furniture assembly or cleaning. Customers can leave the dust bunnies to the professionals, and focus on actual bunnies instead.

Taskers will arrive equipped not only with all the tools and supplies they need to get the task done, but also an adorable TaskRABBITS bunny, food, toys and a carrier – everything needed for the bunny to play safely and hoppily with their newest human friend. 

Cornelia Raportaru, regional director at TaskRabbit UK, said: ‘It’s been a difficult year for many, so we wanted to do something to bring a smile to people’s faces. 

‘With no further ado, lett-uce introduce our brand new TaskRABBITS service, available to anyone who books on the platform from April 1st.’   

Hoax 19: Happy Beds invents the world’s hardest mattress to ‘revolutionise how we sleep’ 

UK online bedroom furniture retailer Happy Beds has seen an opportunity to develop The Concleep, the world’s firmest mattress.

Manufactured from the highest-quality Porofoam concrete, The Concleep Mattress’s anti-bounce technology improves back pain naturally over time, aligning your spine painlessly as you sleep.

UK online bedroom furniture retailer Happy Beds has seen an opportunity to develop The Concleep, the world's firmest mattress

UK online bedroom furniture retailer Happy Beds has seen an opportunity to develop The Concleep, the world’s firmest mattress

Lucy Bolland, marketing manager at Happy Beds, said: ‘We’ve all been guilty of working in bed at some point during lockdown, but unfortunately it’s had a negative effect on our posture and back pain. 

‘Since March 2020, we’ve noticed a clear sales trend for firmer mattresses. So we noticed a gap in the market for developing the World’s firmest mattress. We expect the Consleep will revolutionise how we all sleep!’

Due to the Concleep’s durable finish, it’s the only UK mattress proven to be 100 per cent resistant to bed bugs.  

Describing why Happy Beds chose to create a mattress made of concrete, James Flynn, website and product manager, said: ‘We wanted to create a mattress that exceeded the firmness rating of every other brand.’ 

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