Jessica Alba color coordinates with youngest daughter Haven as the duo step out in NYC

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    Jessica Alba looked every bit the business woman as she stepped out in New York City with her youngest daughter Haven on Wednesday afternoon.

    The mother-daughter duo strolled beside one another while rocking color coordinated ensembles that reflected their individual styles.

    Alba’s trip to the Big Apple comes amid the AT&T 5G Immersive Event, where she appeared as one of the speakers for the the week-long media experience.

    Ready for business: Jessica Alba looked every bit the business woman as she stepped out in New York City with her youngest daughter Haven on Wednesday afternoon

    Ready for business: Jessica Alba looked every bit the business woman as she stepped out in New York City with her youngest daughter Haven on Wednesday afternoon

    Jessica modeled a chic suit, which featured an oversized jacket layered over a bright white tee and a pair of wide-legged trousers.

    The Good Luck Chuck actress, 40, had a white designer purse slung over one shoulder and her iPad in hand.

    She accessorized with a pair of white heels with stud detailing, some matching shades, and a single silver chainlink necklace. 

    Jessica also fastened a pair of hoops to her ears.

    Show-stopping: Jessica modeled a chic suit, which featured an oversized jacket layered over a bright white tee and a pair of wide-legged trousers

    Show-stopping: Jessica modeled a chic suit, which featured an oversized jacket layered over a bright white tee and a pair of wide-legged trousers

    Color coordinated: The mother-daughter duo strolled beside one another while rocking color coordinated ensembles that reflected their individual styles

    Color coordinated: The mother-daughter duo strolled beside one another while rocking color coordinated ensembles that reflected their individual styles

    She wore her brunette hair in soft curls that flowed down her back and chest from a neat middle part.

    As for her daughter Haven, the nine-year-old looked sweet in a pale blue maxi dress with a denim button up shirt layered over it.

    She rocked a pair of white platform Converse All Star sneakers and a single chainlink necklace – just like her mom.

    Designer darling: The Good Luck Chuck actress, 40, had a white designer purse slung over one shoulder and her iPad in hand

    Designer darling: The Good Luck Chuck actress, 40, had a white designer purse slung over one shoulder and her iPad in hand

    Sweet: As for her daughter Haven, the nine-year-old looked sweet in a pale blue maxi dress with a denim button up shirt layered over it

    Sweet: As for her daughter Haven, the nine-year-old looked sweet in a pale blue maxi dress with a denim button up shirt layered over it

    Haven’s lengthy auburn hair was worn down and she kept the majority of her face concealed with a printed mask.

    Jessica shares Haven, as well as daughter Honor, 13, and son Hayes, three, with husband of over a decade, Cash Warren.

    The actress and the film producer, 42, wed in 2008 after meeting on the set of the 2005 film The Fantastic Four.

    Family: Jessica shares Haven, as well as daughter Honor, 13, and son Hayes, three, with husband of over a decade, Cash Warren; (L-R) Cash, Hayes, Honor, Jessica, and Haven pictured in April

    Family: Jessica shares Haven, as well as daughter Honor, 13, and son Hayes, three, with husband of over a decade, Cash Warren; (L-R) Cash, Hayes, Honor, Jessica, and Haven pictured in April

    After parading down the street with her daughter by her side, Jessica got right into business mode as she took to the stage for her stint at the AT&T 5G Immersive Event.

    Alba, who is founder of The Honest Company, was joined on stage by CMO & Founder of Bookful Dana Porter Rubenstein, CEO of Boingo Mike Finley, and AT&T Chief Marketing and Growth Officer Kellyn Smith Kenny.

    Though there is not much known as to what the panel discussed, the media event was intended to discuss AT&T’s 5G rollout plan as well as the perks that come with expanding into 5G, including 5G-Powered AR experiences, as per AT&T.  

    Speaker: Alba's trip to the Big Apple comes amid the AT&T 5G Immersive Event, where she appeared as one of the speakers for the the week-long media experience

    Speaker: Alba’s trip to the Big Apple comes amid the AT&T 5G Immersive Event, where she appeared as one of the speakers for the the week-long media experience

    Expertise: Alba happens to be founder of the highly-successful consumer good empire The Honest Company, which recently went public with an astonishing $412million IPO and was valued at $1.4billion

    Expertise: Alba happens to be founder of the highly-successful consumer good empire The Honest Company, which recently went public with an astonishing $412million IPO and was valued at $1.4billion

    The Honest Company, which was founded in 2011, recently went public with an astonishing $412million IPO and was valued at $1.4billion.

    ‘This is a monumental day for Honest as we officially become a public company,’ Alba said at the May Nasdaq opening. ‘Now, more than ever, health and wellness have taken center stage. Looking back on 2020, i think we can all agree that in order to thrive, you need your health.

    ‘I believe it is our responsibility to leave the world better than when we found it. That’s why, since day one, as a woman of color it has been my goal to build a diverse, inclusive and ethical company based on the values of transparency, trust, sustainability and a deep sense of purpose in all that we do. A business that cares about all people and the planet.’

    In good company: She was joined on stage by (L-R) CMO & Founder of Bookful Dana Porter Rubenstein, CEO of Boingo Mike Finley, and AT&T Chief Marketing and Growth Officer Kellyn Smith Kenny

    In good company: She was joined on stage by (L-R) CMO & Founder of Bookful Dana Porter Rubenstein, CEO of Boingo Mike Finley, and AT&T Chief Marketing and Growth Officer Kellyn Smith Kenny

    Discussion: Though there is not much known as to what the panel discussed, the media event was intended to discuss AT&T's 5G rollout plan as well as the perks that come with expanding into 5G, including 5G-Powered AR experiences, as per AT&T

    Discussion: Though there is not much known as to what the panel discussed, the media event was intended to discuss AT&T’s 5G rollout plan as well as the perks that come with expanding into 5G, including 5G-Powered AR experiences, as per AT&T

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