Study reveals which Easter eggs are the most eco-friendly – with Nestle's at the bottom of the list


With Easter just around the corner now, many Brits will already be planning out which chocolate Easter eggs they’re going to treat themselves to.

Now, research from Uswich has revealed which Easter eggs are the most eco-friendly, and which are the most damaging to the environment.

Their analysis took into account several factors, including the average price, weight, packaging, CO2 emissions, water usage and ingredients.

Overall, Sainsbury’s Buttermilk Salted Caramel Crunch Choccy Egg came out on top as the most eco-friendly Easter egg, closely followed by Waitrose’s Caramel Squiggle Easter Egg.

However, Nestle Easter eggs were calculated to produce the highest amount of CO2 per egg, with the firm’s Yorkie Raisin & Biscuit Chocolate Egg coming in as the most damaging to the environment.

Overall, Sainsbury's Buttermilk Salted Caramel Crunch Choccy Egg came out on top as the most eco-friendly Easter egg, closely followed by Waitrose's Caramel Squiggle Easter Egg

Overall, Sainsbury’s Buttermilk Salted Caramel Crunch Choccy Egg came out on top as the most eco-friendly Easter egg, closely followed by Waitrose’s Caramel Squiggle Easter Egg

Top 10 most eco-friendly Easter Eggs 

1. Buttermilk Salted Caramel Crunch Choccy Egg

2. Waitrose Caramel Squiggle Easter Egg

3. Lindt Gold Bunny Milk Chocolate Egg

4. Thorntons Milk Chocolate Dinosaur Easter Egg

5. Billionaires Milk Chocolate Egg

6. Kinder Surprise Chocolate Easter Egg

7. Rolo Milk Chocolate Easter Egg

8. Cadbury Creme Egg Medium Easter Egg

9. Bounty Milk Chocolate Egg With 3 Fun Size Bars

10. Cadbury Caramel Medium Egg 

On average, each child in the UK receives a whopping nine chocolate Easter eggs each year, according to USwitch.

To understand the impact our love of Easter chocolate has on the environment, the team at Uswitch looked at the environmental impact of the 30 top-selling eggs in the UK.

Their analysis indicates that Easter 2021 could be responsible for 97,647 tonnes of carbon emissions – the equivalent to 100 return flights between London and New York!

Will Owen, energy expert at Uswitch, said: ‘Sustainability is a hot topic of discussion for everyone right now and this report is a reminder that recycling should be at the forefront of both manufacturers and consumers minds, especially when it comes to making ethical and eco-friendly purchasing decisions.

‘For many of us, reducing our carbon footprint is moving up higher on the list of our priorities, and there are plenty of ways to be more energy efficient, with just a few small changes to how we perform our daily tasks around the home like cooking, as well as our purchasing decisions.’

Uswitch’s analysis revealed that Nestle Easter eggs produced the highest amounts of carbon dioxide, with 1.3kg of CO2 produced per chocolate egg.

Cadbury’s eggs followed closely behind, producing an average of 1.18kg per egg.

At the other end of the scale, Buttermilk’s plant-based chocolate eggs were found to produce the least amount of carbon dioxide, with just 0.56kg of CO2 per egg.

Buttermilk's plant-based chocolate eggs were found to produce the least amount of carbon dioxide, with just 0.56kg of CO2 per egg

Buttermilk’s plant-based chocolate eggs were found to produce the least amount of carbon dioxide, with just 0.56kg of CO2 per egg

In terms of specific Easter eggs, Buttermilk’s Salted Caramel Crunch Choccy Egg was rated the most eco-friendly, followed by Waitrose’s Caramel Squiggle Easter egg, and Lindt’s iconic Gold Bunny Milk Chocolate Easter egg.

Meanwhile, the bottom three were Smarties Milk Chocolate Incredible Easter egg, Kit Kat Chunky Cookie Dough Easter egg, and Nestle’s York Raisin and Biscuit Chocolate Egg.

While Uswitch’s report also revealed that Easter egg packaging typically takes up more than a quarter of total product weight for many of the UK’s best selling eggs, thankfully most of this was found to be recyclable.

The least eco-friendly eggs were Smarties Milk Chocolate Incredible Easter egg, Kit Kat Chunky Cookie Dough Easter egg, and Nestle's York Raisin and Biscuit Chocolate Egg (pictured)

The least eco-friendly eggs were Smarties Milk Chocolate Incredible Easter egg, Kit Kat Chunky Cookie Dough Easter egg, and Nestle’s York Raisin and Biscuit Chocolate Egg (pictured)

Across the 30 eggs analysed in the report, 91 per cent of the packaging was recyclable, according to Uswitch.

Mr Owen added: ‘Easter egg packaging often hits the headlines due to its perceived inability to be recycled, but our report reveals that most brands are committed to making this easier for consumers. 

‘However, the report also highlights the sheer volume of packaging and the production processes needed to satisfy our sweet tooth every Easter.

The top 30 eco-friendly Easter eggs 
Rank   Egg Name  Average Price Weight (g)   Total CO2 Emissions Water Used  Pack Recyclable (%)  Palm Oil?  Score (/120) 
1 Buttermilk Salted Caramel Crunch Choccy Egg  £6.00  165  0.56  1650  100  No  106 
Waitrose Caramel Squiggle Easter Egg  £7.00  190  0.64  1900  100  No  104 
Lindt Gold Bunny Milk Chocolate Egg  £8.50  195  0.66  1950  100  No  102 
Thorntons Milk Chocolate Dinosaur Easter Egg  £3.25  151  0.51  1510  87.5  No  98 
Billionaires Milk Chocolate Egg  £4.00  210  0.71  2100  100  No  94 
Kinder Surprise Chocolate Easter Egg  £4.38  100  0.34  1000  100  Yes  88 
Rolo Milk Chocolate Easter Egg  £1  128  0.43  1,280  100  Yes 86 
Cadbury Creme Egg Medium Easter Egg  £1.19  138  0.47  1380  100  Yes  84 
Bounty Milk Chocolate Egg With 3 Fun Size Bars  £3.00  263  0.89  2630  100  No  82 
10  Cadbury Caramel Medium Egg  £1.00  139  0.47  1390  100  Yes  82 
11  Thorntons Bunny Milk Chocolate  £4.00  200  0.68  40  75  No  81 
12  Guylian 11 Belgian Chocolate Sea Shells & Luxury Milk Chocolate Egg  £7.00  285  0.97  70  100  No  80 
13  Mars Milk Chocolate Easter Egg & Chocolate  £1.08  141  0.48  11  100  Yes  80 
14  Morrisons Milk Chocolate Inclusion Easter Egg  £4.00  200  0.68  40  100  Yes  70 
15  Kinnerton Barbie Milk Chocolate Easter Egg and Bar  £1.20  62  0.21  12  67  Yes  70 
16  ASDA Egg-Splosion Milk Chocolate Caramel Easter Egg  £3.00  200  0.68  30  100  Yes  68 
17  Celebrations Large Milk Chocolate Easter Egg & Chocolates  £3.33  248  0.84  33  100  Yes  62 
18  M&M’s Crispy Chocolate Large Easter Egg  £3.00  250  0.85  30  100  Yes  60 
19  Lindt Milk Chocolate Egg With Lindor Milk Truffles  £8.50  260  0.88  85  100  Yes  56 
20  Maltesers Truffles Luxury Chocolate Easter Egg  £9.50  286  0.97  95  100  Yes  48 
21  Lindt Lindor Milk Chocolate Egg with Lindor Filled Eggs  £11.00  322  1.09  110  100  Yes  46 
22  After Eight Mint Dark Chocolate Easter Egg  £8.00  400  1.36  80  100  Yes  44 
23  Continental Milk Chocolate Gift Easter Egg  £8.75  257  0.87  88  75  Yes  43 
24  Thorntons Classic Easter Egg  £8.00  262  0.89  80  75  Yes  39 
25  Cadbury Mini Eggs Easter Egg  £12.00  507  1.72  120  100  Yes  38 
26  Cadbury Dairy Milk Ultimate Crunchie Bits Easter Egg  £10.50  542  1.84  105  100  Yes  32 
27  Cadbury Dairy Milk Giant Buttons Easter Egg  £9.33  419  1.42  93  67  Yes  22 
28  Smarties Milk Chocolate Incredible Easter Egg  £8.67  470  1.59  87  67  Yes  20 
29  Kit Kat Chunky Cookie Dough Easter Egg  £8.67  516  1.75  87  67  Yes  16 
30  Nestle Yorkie Raisin & Biscuit Chocolate Egg  £8.00  522  1.77  80  67  Yes  14 

‘Palm oil, CO2e and water usage were included in the Eco-Egg Report and unfortunately even the biggest brands have some way to go to ensure their ingredients and production methods are as green as possible.

‘Almost three-quarters of the eggs in our report contained palm oil which raises questions about environmental responsibility beyond the ability to be able to recycle packaging’.

Based on the findings, Uswitch hopes that consumers will consider the ecological effects of their purchases this Easter.  

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