Asda Christmas Advert 2022: Buddy the Elf returns to screens after 19 years


    An announcement from the store then requests him to return to the shop floor.

    The elf adds his touch of Christmas magic by decorating the entire store, much to the delight of his new colleagues.

    Reproducing one of the film’s most well-known lines, he tells a customer: “I just love to smile, smiling’s my favourite!”

    He finds out at the end of the advert that he has been given the job and the store celebrates.


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