Builder shares little known reason for varying house prices – even between neighbours

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    “Because you just won’t sell your home and if you’re a small builder who’s waited two years to get planning permission and get on site for it for 12, 15, 30 homes. You have to build and sell that immediately.

    “Otherwise you’re going to go out of business. It’s easy for the bigger boys.

    “They can take that risk and they can have a more strategic point of view and they’ve got millions of pounds in a bank account and in their PLCs.

    “It’s not the same for smaller builders. I think that’s an unfair point made about the way we price homes.”



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